+FIND YOUR PEOPLE

The right fit
starts with your brief.

Explore creator formats, define your priorities and start a more focused discovery conversation.

6 creator formats to exploreChoose the content formats that match your goals.
Twitch

The live community builder

Live streams · Community conversations

For briefs that need context, dialogue and a host who knows their regular audience.

Evidence to request
Average concurrent viewers, audience geography and moderation approach
YouTube

The long-form explainer

Researched video · In-depth analysis

For subjects that benefit from a structured explanation and time to explore the details.

Evidence to request
Watch time, audience retention and representative recent videos
Instagram

The visual storyteller

Reels · Editorial stories

For concise, visually led ideas built around a recognizable creative style.

Evidence to request
Reach by format, audience location and engagement context
YouTube

The specialist commentator

Industry commentary · Format analysis

For independent research into mechanics, industry topics and the language of gaming.

Evidence to request
Subject expertise, editorial history and commercial context
Twitch

The conversation host

Interviews · Moderated live discussion

For thoughtful, audience-led conversations with a clear topic and an experienced moderator.

Evidence to request
Discussion quality, audience questions and content consistency
Instagram

The short-form educator

Explainers · Visual breakdowns

For one clear takeaway, with the context necessary to understand it responsibly.

Evidence to request
Completion rate, saves and source quality
FROM EXPLORATION TO DIRECTION

Found a direction that feels right?

Your selections become the starting point for a conversation.

Build my discovery brief

Content categories describe research interests. They do not establish that gambling-related promotional activity is permitted in Italy.

+YOUR NEXT CHAPTER STARTS HERE

Good connections.
Great things ahead.

Tell us where you want to go. Let’s find your next move.

Let’s build something